Privacy Policy

Last updated: 23 July 2026

VoIP and SIMs is a trading style of Beacon Communications Ltd. This Privacy Policy explains how Beacon Communications Ltd, trading as VoIP and SIMs, collects, uses, shares and protects personal data when you visit voipandsims.com, buy our services or contact us.

1. Who is the data controller?

Beacon Communications Ltd, trading as VoIP and SIMs, is the data controller.

Registered in England & Wales: 10805697

Registered office: Level One, Basecamp Liverpool, 49 Jamaica Street, Liverpool, L1 0AH

Privacy contact: privacy@omnicom.uk

2. What data we collect

a) You give us:

  • Contact details (name, business name, email, phone, address)
  • Order/billing info, VAT numbers, payment references
  • Porting details (PAC/STAC, numbers to move)
  • Support tickets and messages
  • Recordings of calls made to or from our business. We tell callers when recording is in use.
  • Where a customer enables call recording on its own Phone System, recordings are stored within the cloud platform delivering that service. We do not routinely access those recordings. We access them only when the customer asks us to provide authorised support.

b) We collect automatically (cookies/analytics):

  • IP address, device/browser info, basic geolocation
  • Site usage (pages, clicks)
  • Log files for security/performance

c) From third parties:

  • Shopify (checkout and account data)
  • Payment processors (transaction refs, card tokens – not full card numbers)
  • Telecom carriers/wholesale platforms (usage records, call detail records)
  • Analytics/marketing tools (only if you consent to non‑essential cookies)

3. How and why we use your data

Purpose

Personal data used

Lawful basis
Provide & bill for services (VoIP, SIMs, broadband) Contact, usage, billing Contract necessity
Port numbers / manage faults PAC/STAC, CDRs, fault logs Contract necessity / Legal obligation
Prevent fraud & secure systems IP, logs, unusual usage alerts Legitimate interests
Improve site & services Analytics data (consented cookies) Consent / Legitimate interests (strictly necessary analytics)
Send relevant business marketing where permitted Name, business name, email address, mobile number, marketing preferences, and information about previous purchases or enquiries Consent or legitimate interests, depending on the recipient and circumstances. Email and SMS marketing is sent only where permitted by PECR.
Record business calls to keep accurate records of instructions and discussions, investigate complaints or service problems, and prevent or investigate fraud or misuse Voice recording, telephone numbers, call date and time, and information discussed during the call Legitimate interests

4. Cookies & similar tech

We use cookies for: security, cart/checkout, account login (strictly necessary), and (with your consent) analytics/marketing.

You can refuse or withdraw consent for non‑essential cookies at any time via our cookie banner or your browser settings.

5. Sharing your data

We share only what’s needed with:

  • Telecom platforms and carriers (to deliver calls/data)
  • Shopify & payment processors (to run the store)
  • Couriers/fulfilment partners (to ship hardware)
  • Professional advisers & regulators (if legally required)

Where required, we use contracts and other appropriate safeguards designed to protect personal data shared with service providers.

Shopify and enhanced services

Our online store is hosted by Shopify. Shopify collects and processes personal data when you visit, use or make a purchase through our store so that it can provide and improve the services used to operate the store.

We have Shopify Network Intelligence enabled. This allows Shopify to use information from customer interactions with our store, with other Shopify merchants and with Shopify to provide enhanced services. These services may include improving products and personalisation, understanding store and advertising performance, and providing more relevant advertising where permitted.

Information about your activity on our store may be shared with Shopify and with service providers or other third parties, which may be located outside the United Kingdom, where this is needed to provide these services.

You can read more about how Shopify processes personal data in the Shopify Consumer Privacy Policy. Depending on your location, you may also use the Shopify Privacy Portal to exercise certain rights or manage eligible privacy choices.

6. International transfers

Some of our service providers may process personal data outside the United Kingdom.

Where a restricted international transfer takes place, we use or require an appropriate lawful transfer mechanism. Depending on the circumstances, this may include UK adequacy regulations, the UK International Data Transfer Agreement, the UK Addendum to the European Commission’s Standard Contractual Clauses, or another mechanism permitted by data-protection law.

You can contact privacy@omnicom.uk for more information about the safeguards relevant to your personal data.

7. How long we keep data

  • Account/billing records: at least 6 years (tax/accounting rules)
  • Call detail records / SIM usage logs: retained only as long as required for billing, fraud prevention, or regulatory duties, then deleted or anonymised
  • Support tickets: normally 3 years after closure (unless needed for legal claims)
    If we can’t give a fixed period, we apply criteria like legal limits, dispute timeframes and operational necessity.
  • Our business call recordings: normally 90 days
  • Customer Phone System recordings: the retention period depends on the selected service and is stated in the relevant Contract Pack or service terms

8. Your rights (UK GDPR)

Depending on the circumstances and the law that applies, you may have rights to access, correct or erase your personal data, restrict or object to its use, receive or transfer certain data, and withdraw consent where consent is the lawful basis. We do not use our AI-assisted chat or another system to make solely automated decisions that have a legal or similarly significant effect on you, such as approving number porting, making credit or service-eligibility decisions, setting individual contract terms, changing contracts or settling complaints. These matters require human review.

Our AI-assisted chat can provide information and product recommendations, add a product to your cart when you ask, and help you check the status of an existing order after you sign in. Adding a product to your cart does not complete checkout or mean that we have accepted an order.

The AI-assisted chat cannot approve or complete orders, approve number porting, make credit or service-eligibility decisions, change prices or contract terms, activate or cancel services, settle complaints, or decide matters that require consultation or human judgement.

Shopify, payment providers and other service providers may use automated checks for payment processing, fraud prevention, security, analytics, personalisation or advertising. A payment provider may decline a payment attempt, and Shopify’s fraud analysis may flag an order for our review.

You can object at any time to the use of your personal data for direct marketing, including profiling related to direct marketing.. We respond without undue delay and, in most cases, within one month. If your request is complex or you have made a number of requests, we may extend this period by up to two further months where permitted by law. If we do, we will tell you within the first month and explain why.

Request via privacy@omnicom.uk. We may need to verify your identity.

9. Marketing choices

We may send marketing about our own relevant business telecoms products and services where one of the following applies:

• You have actively agreed to receive marketing.

• The soft opt-in applies because we obtained your contact details directly from you during a sale or genuine discussion about a sale, the marketing concerns our own similar products or services, and we offered a clear opt-out when collecting your details and in every later message.

• The recipient is a limited company, LLP or another corporate subscriber and the marketing is permitted by law.

Sole traders and some partnerships are treated as individual subscribers for email and text marketing. We therefore require consent or a valid soft opt-in before sending them this type of marketing.

Every marketing email or text identifies us and provides a clear and easy way to opt out. We stop using personal data for direct marketing when someone objects.

Transactional and service communications, such as order updates, billing notices, porting information, fault updates and important service messages, are not marketing and may still be sent where necessary.

10. Security

We use appropriate technical and organisational measures designed to protect personal data against unauthorised access, accidental loss, alteration or disclosure. These measures may include access controls, secure systems, encryption where appropriate, staff procedures and safeguards used by our service providers.

No method of transmission or storage is completely secure. Please contact us promptly if you believe your personal data or account has been misused.

11. Complaints

If you have a concern or complaint about how we collect or use personal data, please email privacy@omnicom.uk.

We will acknowledge your complaint within 30 days. We will make appropriate enquiries without undue delay, keep you informed where needed, and tell you the outcome.

You can also complain to the Information Commissioner’s Office (ICO) if you remain dissatisfied:

Website: ico.org.uk/make-a-complaint/
Telephone: 0303 123 1113
Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

12. AI-assisted online chat

We use Shopify Inbox to provide AI-assisted chat on our online store. The chat can answer product questions, recommend products, add a product to your cart when you ask, and help a signed-in customer check basic order status. It does not complete checkout or make contractual, porting, credit, service-eligibility, activation, cancellation or complaint decisions.

When you use the chat service, Shopify processes the information you provide, including your chat communications, to generate responses and to improve the quality of the Inbox agent over time.

Conversation history may be reviewed by authorised staff for customer support, quality checking and follow-up.

Please do not send payment card details, account passwords, PAC or STAC codes, or other sensitive information through chat unless we direct you to an approved secure method.

13. Changes to This Policy

We may update this policy from time to time. If changes are significant, we’ll notify you via email or when you next access your account. The latest version is always available on this page.

14. Contact Us

If you have any questions or concerns:

Beacon Communications Ltd, trading as VoIP and SIMs

Level One, Basecamp Liverpool
49 Jamaica Street, Liverpool, L1 0AH

📧 Email: privacy@omnicom.uk